Are we surprised to be so lowbrow?

bonds-commercial.jpg

Media Watch had a story about one of the recent Bonds underwear commercials (pictured above). Interesting to see the translation of the Portuguese lyrics for the commercial:

Marina Amphetamine
Marina Gasoline
Marina is on fire!!!
Hum ooh hah
Meet me after school
And I’ll beat you like a gorilla
Bite you like a whore
Come and play with my pussy

Should anybody be surprised or fussed? They are selling underwear. I suspect Bonds would be less successful at that if they made something more like the Huggie fabric softener commercial. Much like our metro newspapers would be less successful at selling “newspapers” if they didn’t have online galleries featuring porn star Jenna Jameson.

Yeah, I know there’s a reason why we pretend like we’re outraged but I can’t remember what it is.

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